St Ives plc is an investor in Sponge.
The agency exists to help brands and businesses maximise return on investment via the mobile channel.
Our focus has been exclusively on mobile since we were founded in 2002. As a consequence, we think we have as much insight into the mindset of the mobile consumer as any agency in the UK, probably more.
Our mantra is “psychology not technology”. We believe that strategic insight and relevant creativity are the keys to unlocking the channel’s potential; technology is simply a means to an end.
Sponge’s services cover the six core mobile disciplines: consultancy, optimised sites, native apps, promotions, CRM and local/social.
Our key clients include: adidas, AutoTrader, Bacardi, Barclays, Coca-Cola, Dyson, Evans Cycles, Estee Lauder, Investec and McDonald’s.