Insights - Pragma reviews US entrants to the UK market

Insights - Pragma reviews US entrants to the UK market

25th May, 2015

Born in the USA - why are US retailers finding the UK market a struggle?

In their latest edition of The Pragmatist, Pragma's Patrick Cox explains why he thinks US retailers coming to the UK are finding it difficult to perform. 

Patrick raises 3 key areas as to why this might be: 

  • Failing to keep up with Fast Fashion
  • PR controversy
  • Over-prime locations

Do you agree with Patrick? Read the full article here on Pragma's website and leave your comments.

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