The business is looking to achieve significant growth ambitions, undertaking a comprehensive and far-reaching programme of work designed to boost travel frequency of existing passengers and increase the number of new customers.
At the heart of this is an understanding of the need for holistic business transformation which will touch every aspect of Greyhound operations, with digital playing a pivotal role in changing brand perception and customer experience.
Read more here: http://www.realise.com/greyhound/
During the past year Greyhound has worked with Realise on several different projects ranging from customer engagement strategy to website design and development, Realise has consistently delivered across all projects and has become a trusted long-term partner to Greyhound in our transformation strategy.
Todd Koch, vice president of strategy and business development, Greyhound